Success Stories
Page Publishing
Website redesign and marketing for the Publishing industry
Publishing Services Consortium, also known as Page Publishing, is a full-service publishing house that has been helping writers transition into published authors since 2012. They handle all the intricacies involved in publishing a book, including getting it into distribution and generating royalties. Their services range from book editing and design to print and eBooks creation, as well as distribution and marketing. They have a team of experts in various fields, including editors, artists, and marketing specialists, all working together to provide an stress-free and easy publishing experience.
The Challenge
Page Publishing was facing a significant challenge in designing and marketing multiple websites. As a publishing house, their expertise lies in the realm of book publishing, not necessarily in web design or digital marketing. They needed a solution that would not only enhance their online presence but also effectively market their services to a broader audience.
The Solution
Werkbot, a creative web and digital marketing agency, stepped in to provide a comprehensive solution. We undertook a complete overhaul of their web design, ensuring that it was not only visually appealing but also user-friendly and optimized for search engines. We also developed a strategic SEO plan to improve their online visibility and reach a wider audience. Additionally, we focused on content development, creating engaging and informative content that would attract and retain visitors to their site.
Results and Impact
The collaboration with Werkbot led to a significant transformation in Page Publishing's online presence. The redesigned website, coupled with strategic SEO and engaging content, resulted in a noticeable increase in traffic. More importantly, this enhanced visibility translated into more leads, connecting Page Publishing with aspiring authors seeking their comprehensive services. The modern design and improved functionality also provided better analytics, enabling Page Publishing to track user behavior and engagement more effectively. This data-driven approach has allowed them to make informed decisions, continually refining their online strategies to align with their audience's needs.